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Craig Astill IP

The Wealthiest Nations Don’t Just Produce More. They Know More.

The Wealthiest Nations Don’t Just Produce More. They Know More. A few days ago, I found myself reading through Harvard’s Atlas of Economic Complexity. At first glance, it looks like a collection of charts, rankings and economic data. The kind of thing you might expect economists or government departments to spend their time analysing. But […]

10 Aug 2026Read
Article
Craig Astill IP

The Most Valuable Asset in Business Isn’t Technology. It’s Trust.

The Most Valuable Asset in Business Isn’t Technology. It’s Trust. Over the past few years, I’ve spent a lot of time thinking about technology. Artificial intelligence, connected systems, automation—it’s impossible not to. Every week there’s a new breakthrough, another platform and another prediction about how AI is going to change the world. Some of those […]

6 Aug 2026Read
Article
Caason Group

Why Great Companies Don’t Just Build Products

Why Great Companies Don’t Just Build Products When people look at companies like Apple, Amazon or Google, it’s easy to assume they became successful because they created one extraordinary product. Apple had the iPhone, Amazon sold books online and Google built the world’s best search engine. While that’s true, it doesn’t explain why those companies…

5 Aug 2026Read
Article
Craig Astill

The Meeting That Changed How I Think About AI

The Global Investment Leaders Club (GILC) recently featured some of the work I’m doing with artificial intelligence. It was an honour to be included, but it also gave me an opportunity to reflect on why I’ve become so interested in this space in the first place. For me, AI has never been about replacing people. […]

4 Aug 2026Read
Article
Castill Group

Healthcare Is Moving From Reactive Treatment to Continuous Optimisation

Healthcare Is Moving From Reactive Treatment to Continuous Optimisation For much of modern history, healthcare has been reactive. People typically seek medical care after symptoms appear, performance declines or a condition begins affecting their daily life. This approach remains essential, particularly for acute illness, emergencies and complex medical conditions. However, it is no longer the […]

31 July 2026Read

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